The big Aussie Film Myth

Local flicks more popular than credited

Michael Bodey | June 12, 2008

THE notion that Australians dislike Australian films is a myth, according to a research study commissioned by Film Finance Commission Australia.

The qualitative and quantitative study found Australian films did not suffer an intrinsic disadvantage against international films, despite the study's focus group research throwing up some disparaging remarks about local films.

"The qualitative research looked at the perceived wisdom; the quantitative research showed the perceived wisdom is wrong," said John Berenyi, managing director of Bergent Research, which conducted the study.

Read the story here.

What do you think? If you hear a film is Australian are you turned off or turned on?

More Variety the better

There is a great article in Variety on the possibilities that are emerging for indie filmmakers or DIY filmmakers. The article talks about the models for online distribution giving an outline of the challenges that lie ahead before it can fully function. It also comments on the hard realities that most filmmakers are facing, in that they are still having to mix between traditional media and online media to promote themselves.

I think it is clear that there are no either/ors anymore. It seems that it is all about deciding what best suits you as a filmmaker (what are your constraints and advantages) but also and maybe more importantly what medium suits your film?

Check it out here and let me know your thoughts,

Andrew.